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Libby Dedman - Friday, August 19, 2011

Reviewing my notes today from my recent WORLD RETAIL STUDY TOUR something kept flashing up at each company , counrty and brand that presented to us during our trip, it was their individual SECRET SAUCE!!!! yes to stand out in life or business we need our own secret sauce! Apple Headquarters shared with us their secret sauce! Ready for it..... its Research and Development of their product! I hear you !! That's not Secret!! Neither is it hard to do BUT they do it so well. Of course it has a few more added ingredients one of them being- Ignoring price competition by not trying to match on price. Steve Jobs is Quoted saying "Focusing is what we are great at at APPLE even if it means saying "NO" ." Ask yourself what is my secret sauce! If you don't know or feel you havent got one maybe you need to work on one!!! I can help u .. stay tuned.....

Reviewing my notes today from my recent WORLD RETAIL STUDY TOUR something kept flashing up at each company , counrty and brand that presented to us during our trip, it was their individual SECRET SAUCE!!!! yes to stand out in life or business we need our own secret sauce! Apple Headquarters shared with us their secret sauce! Ready for it..... its Research and Development of their product! I hear you !! That's not Secret!! Neither is it hard to do BUT they do it so well. Of course it has a few more added ingredients one of them being- Ignoring price competition by not trying to match on price. Steve Jobs is Quoted saying "Focusing is what we are great at at APPLE even if it means saying "NO" ."
Ask yourself what is my secret sauce!  If you don't know or feel you havent got one maybe you need to work on one!!!

I can help u .. stay tuned.....

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About Libby

Libby Dedman I am a key note speaker bursting with energy, passion and contagious enthusiasm. My unique ability is as communicator and motivator to both business owners and their employees. Through my personal experiences as a salon owner for over 27 years I understand the challenges that face business owners and employees in customer service, team building and communication. I am able to illustrate to audiences the need to satisfy both staff and customers by communicating on all levels and create a ‘shift’ in their thinking and attitude. This ‘shift’ assists achievement of higher levels of customer service, team cohesion, brand awareness and business growth which our informed, savvy consumers, cross generational employees and employers of today and tomorrow have not only come to expect, but are further demanding of our businesses of the future. I present with humour, personal experiences and emotion, how, if you really know your customers needs and wants you can reach them in a very opportune and cost effective way, creating a culture in your business of having fun while achieving results. One of my driving messages is that it is not because you have to..., but because you want to!

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